What it is: a lender-ready apartment cleaning business plan template (Word) plus a 36-month Excel model. Who it’s for: U.S. founders and teams pursuing SBA loans, grants, or property-manager contracts. What’s inside: seven clear sections (Executive Summary → Financials), realistic startup costs, route-timing logic, staffing tied to throughput, and a cash-flow forecast with sensitivity tests. Why it wins: it uses the language reviewers expect—unit economics, use-of-funds, and repayment comfort—backed by an operator’s day-to-day workflow. Delivery: instant digital download—edit today, export a polished draft this week.

Industry Snapshot (U.S.)

Residential cleaning demand tracks lease turnovers, short-term rental activity, and review-driven referrals. Operators who manage route density, labor utilization, and supply cost reach break-even sooner and stabilize margins in year one.

Classification: NAICS 561720 – Janitorial Services — Official NAICS page. Authority background: EPA Safer Choice — Cleaning Products Program.

What’s Inside the Plan

1) Executive Summary

Frames concept, service area, and use-of-funds. Connects route capacity (jobs/day × average ticket × days open) to first-year revenue and repayment comfort. Sets a 90-day launch timeline, key milestones, and break-even target with quick sensitivity references.

2) Market Overview

Quantifies demand drivers: apartment turnovers, short-term rentals, and move-in/out peaks. Profiles property-manager expectations, quality signals, and local pricing comps. Maps competitors and identifies your first profitable customer segment.

3) Products & Services

Defines recurring schedules and add-ons (deep clean, appliances, pet, eco options) with time estimates. Aligns scope, supplies, and checklists to reduce rework. Includes upsell paths (move-out → recurring) tied to reviews and referrals.

4) Operations Plan

Covers hiring, training, and PPE; route-planning for density; entry/access procedures; photo QA and sign-off. Details supplier terms and inventory control so margins aren’t eaten by waste or delays.

5) Marketing Strategy

Shows how reviews, neighborhood ads, profile hygiene, and PM partnerships drive booked routes. Adds proof assets (before/after gallery) and a simple referral loop that compounds month-over-month without heavy ad spend.

6) Management & Staffing

Outlines owner/operator roles, lead techs, assistants, and dispatch coverage. Includes training cadence, KPIs (jobs/day, rework rate, NPS), and a controlled hiring ramp to protect cash flow.

7) Financial Forecast (36 Months)

Models tickets by service type, labor cost, supplies, travel time, and seasonality. Produces P&L, cash flow, and break-even with toggles for price, density, and crew size—so your numbers match your operating plan.

Proof & Outcomes

Demonstrate credibility fast: route-density narrative, on-time completion targets, and a review process that turns one-off jobs into recurring revenue. Photo QA, damage-avoidance steps, and a 24-hour rework policy protect reputation and margins.

How It Works

1. Download instantly (Word + Excel).
2. Edit services, pricing, routes, and staffing.
3. Plug in local costs; test scenarios; export a lender-ready draft.

Frequently Asked Questions